Website design trends
May 20, 2022Website design to improve user experience is a top priority for businesses when designing websites. So what are the current web design trends? How to design to help businesses have a beautiful website? Let’s find out through this article!
Animation
Website design with animation is the use of animated images instead of the usual static images. There is no denying that animations bring a very interesting experience to customers when visiting your website. It makes your website more lively thereby encouraging users to actually interact.
Besides, it can also be used to guide users on websites or even encourage them to buy. Animations help navigate the website, help users know what to do next, and motivate to make the next choice, especially the purchase decision.
Websites with animations give users new and exciting experiences, helping to retain visitors. However, you should not leave the animation for too long, which can cause discomfort for each customer or distract them from the experience and search for information on the website.
VR
VR website design is the design to help customers have the most authentic experience with the service/product of the business. When these websites are put into use, they will increase their ability to attract more users to visit the website. Through the prominence and impression in images and interfaces, customers will have a strong impression and remember the brand more.
The website design with virtual reality also affirms professionalism as well as shows the modernity of the business. Especially this will be what creates a better competitive advantage for each business because not many businesses have websites with virtual reality.
Like animations, virtual reality when put into use will help your website visitors have more real interactions because these websites give customers a strong impression and great attention, which normal websites do. often difficult to obtain.
Dark mode
The dark mode is a trend, applied by the world’s most popular applications such as WhatsApp, Instagram, Google, Facebook and Apple.
Dark mode is an application/operating system feature that helps you change the display background of that application/OS to a dark color instead of the usual white/light.
This mode helps users reduce eye strain, especially in low-light environments, with limited exposure to blue light. Thereby improving user health. The dark mode also helps save battery and especially prevents attention deficit disorder because white light and colors tend to reduce your concentration, affecting work. Dark mode can increase focus by directing your attention to the central part of the interface, the background is hidden to highlight the content that you need to pay attention.
To get the most out of dark mode, you should apply it when:
- When your brand colors harmonize with the dark background. If your brand uses a wide color spectrum, consider that a wide color spectrum is not optimal for dark background reading.
- Highlight your brand as this mode is very useful to increase brand recognition.
- Website designed in the direction of minimalism, dark mode will be very suitable
Gradient
Gradient style is created by using 2 or more different colors for the same object, while gradually reducing the color values so that they blend together. That’s why Gradient helps designers create a completely new and unique color tone.
The gradient trend has been widely used for quite some time in the world. However, this trend has only recently become popular in Vietnam. As you can see, recently many websites of many big brands in Vietnam are starting to use this trend.
Gradient stands out for its playful color mix. This makes your website more attractive. The gradient is inspired by the colors of nature, so when using gradient colors your website also feels more realistic than other monochrome colors. Because the grid color is very eye-catching, it will give viewers a certain impression and remember your brand.
To use the right gradient color for your website, choose a color that matches the type of feeling and emotional response you are trying to evoke for customers entering your website. And you need to really know your audience and the type of design they will be interested in.
These are the current web design trends. For more information, do not hesitate to contact TekLabs!
Office address: No. 22, lane 5, Hoang Sam Street, Nghia Do Ward, Cau Giay District, Hanoi City
Contact Info:
Email: contact@teklabs.vn
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